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DRIP

Client

Karaki Origin

Date

2025

Project type

Brand Identity and Packaging

Role

Brand Designer

DRIP brings science to everyday hydration with clean, functional ingredients and zero sugar.


The design direction blends purity with energy, a balance of bold flavor cues and a modern, performance-driven aesthetic. The visual system emphasizes clarity, motion, and daily ritual, creating a brand that makes hydration feel intentional, not incidental.

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