Avani Upadhyay
“ I’m happiest when I’m turning messy, complex
ideas into visuals
that finally make
people go,
“Ohhh, now I get it.”
I’ve spent the last four years shaping brand identities, packaging systems, and internal communication campaigns for global teams. A lot of my work sits at the intersection of aesthetics and intention
I enjoy building visual worlds that spark curiosity, make information easier to digest, and help brands (and people) show up as their most authentic selves. From hydration drinks to office culture, employer branding to packaging, I love stepping into different contexts and translating stories into simple, striking visuals.
When I’m not designing, I’m probably observing colors in everyday objects, over-watering my plants, or fostering puppies who steal my heart and my deadlines.
At my core, I’m dedicated to crafting design that’s intuitive, meaningful, and a little playful, the kind that fits seamlessly into a brand’s long-term vision while still bringing a spark of personality.
If you’re looking to build something thoughtful and visually intentional, I’d love to create it with you!